Analytics Platform
A full-stack Business Intelligence platform for a SaaS company to monitor Monthly Recurring Revenue, customer churn, product usage and growth metrics — modelled after analytics platforms used by companies like Stripe and Shopify.
-- Model 2: Monthly Recurring Revenue SELECT DATE_TRUNC(payment_date, MONTH) AS month, SUM(amount) AS monthly_revenue FROM payments GROUP BY month ORDER BY month;
- Pro plan users generate 72% of total revenue
- Churn spikes after month 3 of subscription
- Feature X adopters are 50% less likely to churn
- Executive Overview
- Revenue Analytics
- Customer Retention
- Product Usage
- users
- subscriptions
- payments
- plans
- events